After a drastic drop in the number of subscribers, Netflix Is considering making several changes to its services. These changes include things like sharing passwords with advertisers and taking affordable subscription steps. Among the changes announced late Tuesday night Netflix Is likely to devise a new strategy to regain its lost momentum in the past year. Coronavirus (Coronavirus)Due to the lockdown, most of the people shifted from TV to OTT platform but now the lockdown has been lifted. At the same time, rivals such as Apple and Walt Disney have begun to reduce their viewership with their streaming services.
Russia lost 7 million customers due to service outages
During the January-March quarter NetflixNo. The number of customers has decreased by two lakh. This is the first drop in the number of streaming service providers worldwide in six years, excluding China. Netflix’s decision to withdraw from Russia in protest of the war against Ukraine also declined, resulting in a loss of seven million subscribers. Netflix estimates a loss of 2 million more subscribers in the current April-June quarter.
Shares of Netflix also fell 25 percent
The growing number of Netflix subscribers has also disappointed investors. Netflix Shares fell more than 25 per cent in extended trading following a disappointing performance. Los Gatos, a California-based company, estimates that about 100 million families worldwide, including 30 million in the US and Canada, have a friend or other family member. You are taking advantage of it. Free services using no account.
Reed Hastings, CEO of Netflix, said that more than 100 million families are already watching Netflix. We want them to pay a certain amount more.
How the new plan will work, nothing is clear
More people Netflix To encourage, Netflix It indicated that it would expand the test program to three Latin American countries – Chile, Costa Rica and Peru. In these locations, the customer and his family can be served at a discounted price. However, Netflix has not provided any additional details on how the cheap ad-supported service will work or how much it will cost.
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