Mengniu One Metre Eighty-Eight Children Growth Formula Milk Powder, a Commended Winner of the World Dairy Innovation Awards

On June 25 (GMT time), the 17^th Zenith’s Global Dairy Congress was held in London. Under the theme of “Healthy People, Healthy Planet”, this prestigious annual global event of the dairy industry focused on dairy technology innovation and global health, and discussed the challenges and opportunities faced by the dairy industry.

The winners of the annual World Dairy Innovation Awards were announced during the Congress, making this year’s edition the largest and most competitive in the history of the Awards. Mengniu One Metre Eighty-Eight Children Growth Formula Milk Powder stood out in the rigorous selection process and was honored as the Children’s Dairy Product-Commended Winner of the World Dairy Innovation Awards. The Award not only recognizes Mengniu’s innovation achievements in the field of children’s milk powder, but also signifies the high level of development of China’s dairy industry.

A Specialized Solution for Bone Development of Chinese Children

With the increasing emphasis on scientific parenting, the post-1990s generation has gradually become the main parenting cohort, demanding higher levels of intensiveness and scientificness in child-rearing practices. As a kind of high-end growth formula milk powder for children aged 3 to 15, Mengniu One Metre Eighty-Eight Children Growth Formula Milk Powder initiates the addition of colostrum basic protein (CBP) to enhance calcium absorption in bones, offering a specialized solution for bone development of Chinese children.

In comparison with liquid milk, Mengniu One Metre Eighty-Eight Children Growth Formula Milk Powder is fortified with more essential nutrients required during critical phases of children’s growth, including lactoferrin (LTF), vitamins, DHA, carotenols, prebiotics, and probiotics. This formulation caters to the varying needs of children at different growth phases, aligning with the modern parents’ pursuit of scientific and intensive parenting.

High-quality Primary Lysine for “Better” Growth

As a Commended Winner of the World Dairy Innovation Awards, Mengniu One Metre Eighty-Eight has set new benchmarks in the field of children growth milk powder. Sourced from “raw cow milk from Mengniu’s self-controlled pasture” at a favorable north latitude within a two-hour ecosphere, the product retains more inherent nutrition of milk. Mengniu One Metre Eighty-Eight Children Growth Formula Milk Powder has been upgraded from its original formula to satisfy the increased nutrition demands of Chinese children. Each 100g of the new product contains 1,500mg of primary lysine. Lysine, an essential amino acid crucial to human health, is not naturally produced by the body and is relatively scarce in cereal-based diets traditionally consumed by Chinese children. For millennia, Chinese children have traditionally relied on cereals as their main source of sustenance, resulting in potential lysine deficiency. Scientific studies have demonstrated the crucial role of lysine in protein absorption and utilization, balanced nutrient intake, improvement of nervous system functions, and promotion of human growth. Additionally, the scientific studies indicate that lysine can bond with minerals such as calcium and iron to form soluble micro-molecule monomers that can significantly boost children’s growth. Moreover, the product incorporates advanced MSD low-temperature drying technology to preserve more primary nutrients in the milk, ensuring more complete and balanced nutrition for children.

Furthermore, Mengniu One Metre Eighty-Eight Children Growth Formula Milk Powder contains probiotics (Probio-M8) and three types of prebiotics (FOS, GOS and yeast β-glucan) to support children’s intestinal health. In particular, Probio-M8,independently developed by Mengniu and backed by multiple patents and clinical trials, is a key ingredient.

Mengniu One Metre Eighty-Eight Children Growth Formula Milk Powder also makes every effort to strengthen children’s immune defenses. The addition of such ingredients such as lactoferritin, milk fat globule membrane (MFGM) and yeast β-glucan provides rich nutrition and bolsters overall health during children’s critical growth phases.

The Chinese Association for Student Nutrition & Health Promotion released the Final Report on the Improvement Effect of Children Formula Milk Powder on Nutrition and Health of Preschool Children on May 18, 2024, and the collaborative human intervention experiment conducted by Mengniu One Metre Eighty-Eight Children Growth Formula Milk Powder and the Chinese Association for Student Nutrition & Health Promotion attracted significant industry attention. The experiment revealed that the group who consumed the formula powder experienced remarkable height growth within 60 days, with an increase of up to 30% compared with the control group.

Honored with the Children’s Dairy Product-Commended Winner, Mengniu 1.88-M children growth formula milk powder not only recognizes the high quality of the product, but also acknowledges Mengniu’s strength in dairy innovation and research. As a prominent contributor to the global dairy industry, Mengniu is committed to further research and development efforts to offer more healthy, scientific and nutritious milk powder products for Chinese children and solidify its leading position in the field of children’s nutrition.